Most Popular Days to Upload on Youtube

Do you think podcasts belong on YouTube? It'due south a weird idea, we know. Your episodes are in audio format, and YouTube is a video-sharing platform.

But hither'southward the thing. YouTube has go a top podcasting platform that offers creators an excellent opportunity to reach more people with their shows.

Why Should Y'all Upload Your Podcast to YouTube?

Due to the numerous benefits YouTube offers creators, there is a valid reason for podcasting on the video-sharing platform.

Reach a Huge, Active User Base

With most ii billion logged-in viewers in a month, YouTube is actually the leading platform for listening to audio. According to IFPI's Music Consumer Insights Report , the Google service is responsible for 47% of all on-need music streaming time.

Furthermore, a 2019 University of Florida and Futuri Media study revealed that YouTube is the top destination for podcast consumption, scoring 70.ii% among survey participants. For comparing, respondents rated Spotify, iTunes, and Google Play Music only at 33.9%, 32.half-dozen%, and 22.8%, respectively.

Based on the higher up stats, YouTube is a leading platform for non just videos only besides for podcasts and music. For that reason, you don't want to miss out on an first-class opportunity to syndicate your podcast and attain a massive base of active users.

And this audition might be a bit different than your regular podcast listeners. Two split up studies revealed that, while Apple and Spotify users mainly heed to news and comedy podcasts, YouTube users adopt to eat comedy, music, amusement, pop culture, and "how-to" videos.

A Risk to Collaborate With Your Audience

Most podcast directories lack the ways creators can interact with their audience. Therefore, you have to have things to social media to hear what your listeners take to say.

On the other hand, YouTube allows users to charge per unit the creators' content and share their views in real-fourth dimension via the comment department.

Use this take a chance to engage with your audition, gather valuable feedback, and respond to questions. By doing and then, you lot tin find out what content your listeners are looking for and how yous can tailor your podcasts to suit their needs.

As a result, yous tin can build a strong, long-lasting relationship with loyal users who regularly mind to your shows.

YouTube SEO Impacts Google Rankings

Did y'all know YouTube is the second nigh popular website on the globe?

For that reason, YouTube SEO has become a real thing. And, if you lot boom it with the right employ of keywords, tags, descriptions, and titles, y'all can significantly grow your listener base.

On meridian of that, 15% of the video-streaming platform'southward traffic comes from search engines. And, in add-on to video-merely search, Google often shows YouTube content amid first page results for relevant terms.

Therefore, investing in YouTube SEO is an excellent manner to become exposure for your podcasts on Google.

3 Ways to Plow Your Podcast Into a YouTube Video

Now that you know the benefits, let's see the best means to create YouTube videos from your podcasts.

i. Create Audiograms With Static Images

Unfortunately, YouTube doesn't allow content creators to upload audio files (e.g., MP3s) to the streaming platform. Instead, you have to convert your records to a video format like MP4.

But that doesn't necessarily hateful that you need to film all your episodes with a photographic camera.

Instead, you only have to add a video element to your audio to get in uniform with YouTube. This component tin can be equally elementary as a static image, which yous display to users while an episode'southward sound is playing in the background.

Still, a unproblematic static prototype is not enough to prevent people from billowy after watching the first couple of minutes. Y'all need to add an extra element that captures and holds your listeners' attention throughout the entire episode.

And that'due south where audiograms come into play. An audiogram is a video file that includes a combination of the audio track, visual fine art, and a moving sound wave.

While it requires much less work than creating a video-recorded episode, adding audiograms to a podcast tin get you quite skilful results.

Based on WNYC's experiment , tweets with audiograms engaged users eight times ameliorate than those without. Headliner's tests with social media posts showed similar results. In addition to a 320% click-through-charge per unit (CTR) boost, audiograms received four.6 times more than clicks with an lxxx% toll-per-click (CPC) discount than static images.

To get started, check out Headliner or Wavve . Both are excellent tools for creating audiograms for your podcast episodes.

Pro tip: Add transcripts to the video to better your audience's appointment. In fact, a subtitle can increase the time i spends on the content by 40% while boosting the number of users who sentry the video until the end by eighty%.

Transcription is a time-consuming procedure. And it takes 4 hours for the average person to transcribe i hr of audio. To relieve time, cheque out Rev where professional transcribers do the work for you .

2. Tape the Entire Episode on Video

For a full experience, you can picture show your podcast episodes with a photographic camera and upload it on YouTube as a video.

Obviously, this requires some extra legwork on your end. You take to fix up a camera for the recording and spend time getting familiar with your podcast script. You may besides need to edit the video to cut unnecessary parts.

The good news is that you don't necessarily have to purchase loftier-end equipment to film your episodes. A smartphone and a inexpensive attachable tripod are more than plenty to tape loftier-quality videos for your show.

In a worst-case scenario, y'all can use your laptop's webcam for recording the video. With this method, you can employ a phone call recorder app like Zoom or SquadCast to capture both sound and paradigm content.

Also, y'all don't take to rent a studio to record a decent video podcast. All you need is to set up your camera and make the area in the frame presentable. After some trials and errors, you will find the perfect bending for recording the episode.

Pro tip: When you interview someone, capture both the audio and the webcam video with an app. This makes your podcast more personal and allows listeners to come across the person who is currently speaking.

iii. Repurpose Soundbites to Create Teaser Content

If you fear that YouTube users will bounce from your episode without listening to the end, hither'due south an alternative option for y'all. And, if y'all utilise it correct, it could go yous excellent results.

Here, you film your podcast similar with the previous method. Yet, instead of publishing the full episode, you repurpose the soundbites and create bite-sized (commonly a few minutes long) content for YouTube.

Similarly to a motion picture trailer, y'all pick the near compelling part of an episode and upload information technology to the video-streaming platform in a searchable form.

If YouTube users enjoy the micro podcast, they can click a link to your website for listening to the full episode.

In addition to offering users a fashion to listen to the full version, each teaser should piece of work every bit standalone content. By answering a single question in an episode, yous can create shareable and SEO-friendly micro podcasts.

Pro tip: Finding the central moments of an episode takes fourth dimension. However, yous can create an audio transcript to skim through and speed up the process.

Demand some help in transcribing your podcasts?

Check out Rev'south peak-rated transcription service to get your episodes up and running!

How to Podcast on YouTube: Tips, Tricks, and Best Practices

Whichever method you employ to turn your podcasts into YouTube videos, it'south crucial to follow the video-sharing platform's best practices.

Below, you tin detect a handy list with the best tips and tricks for YouTube podcasters.

1. Add Airtight Captions to Every Video

Closed captions transcribe all parts of the soundtrack (including the dialogue, groundwork noises, and other non-speech information).

Past adding closed captions to your podcast videos, yous allow people with hearing disabilities to admission your content.

Captions too help capture your listeners' attention while improving user experience and boosting your SEO with crawlable text.

Bank check out this comprehensive guide on Rev'due south web log to acquire more about closed captions. You might also want to have a await at our captioning services .

two. Make Your Thumbnails Stand Out

Like covers for books, a thumbnail is a crucial asset for your YouTube content. In fact, 90% of the best-performing YouTube videos use custom thumbnails.

For that reason, you want them to stand out from the crowd. An attractive thumbnail encourages people to click, helping you to score better click-through-rates (CTRs) and improve your videos' ranking. On top of that, it's a expert chance to provide context on the topic you will exist speaking nigh.

Here are a few tips to ace your video thumbnails on YouTube:

• Utilize a articulate, high-quality image with the right contrast, colors, and brightness
• Apply the rule of thirds to place the nearly important subjects to the correct parts of your thumbnail
• Have advantage of the extra space to provide more information to users with visible, concise text on your thumbnails
• Feature a human being face in your thumbnails to build an emotional connection with your audience

3. Create Compelling Artwork or Static Images

If you are looking to create a YouTube podcast with the audiogram method, it's essential to feature captivating artwork (or static images) in your videos.

Therefore, you won't accomplish expert results with a cheesy stock photograph or an overused paradigm virtually a microphone.

For both static images and artwork, you demand a high-quality movie that expresses your podcast'southward theme and ane or ii articulate fonts to display curtailed text.

Optionally, you can reuse your artwork from podcast directories, utilizing the same image in all your episodes on YouTube. To tell more virtually the cadre topic, y'all tin can likewise employ a unique film for each video episode.

Pro tip: Like with thumbnails, featuring a human face in your static image is a good mode to make your episodes more man.

4. Add Timestamps to Create Video Capacity

Timestamps allow creators to link to specific parts or chapters of a video. Since May, YouTube officially rolled out Video Capacity, which already gathered tremendous positive feedback from users during the first tests.

And for a very good reason.

This feature allows your viewers to come across and navigate between your video'due south main topics via the progress bar. Every bit a result, they can skip to the most relevant part to find the data they were looking for.

Too decreasing the bounce rates, timestamps create a improve user experience and make longer podcast episodes "more consumable" for listeners.

5. Use YouTube Analytics to Larn More than About Your Audience

It's often difficult to get accurate data about your listeners on podcast host and directory sites.

Fortunately, YouTube Analytics provides creators admission to numerous data points. Utilise this chance to learn more about your audition, their opinions, how they found your shows, and how long they listen to each episode.

The more than information you have about listeners, the better opportunities you have to effectively engage them with your shows.

Information technology's Time to Podcast on YouTube

By now, you have learned the advantages of turning your podcasts into YouTube videos. You likewise know how to reap those benefits with i of the methods we listed in this guide.

And we are sure that you will accomplish amazing results with your YouTube podcasts past post-obit the platform's best practices.

One of them is adding airtight captions in all your video episodes. For $1.50 per video infinitesimal, you save time by using Rev'south professional service to brand your podcasts more engaging and accessible to a broader audition.

Are you ready to start your podcasting journey on YouTube?

hastingsmucend.blogspot.com

Source: https://www.rev.com/blog/turn-podcasts-into-youtube-videos

Share this post